Collection: Reuzel

19 products

About Reuzel hair products

Reuzel has grown into an icon in the world of men's hair care. The pomades in the distinctive tins with a pig on them are now globally recognizable and beloved by barbers, hair stylists, and men who want to style their hair perfectly. The brand combines craftsmanship, tradition, and innovation to deliver high-quality products that are easy to use and provide excellent results.

Schorem, the barbershop that brought Reuzel to life

The story of Reuzel begins at Schorem Barbier, the legendary barbershop in Rotterdam founded by Leen and Bertus. Schorem is known for its classic, no-nonsense approach to men's hair and beard care and has had an enormous influence on barber culture in the Netherlands. In Schorem's laboratory, the founders developed the first Reuzel products. Through experiments and a passion for hair styling, pomades emerged that were both practical and effective. Thanks to their vision, Reuzel grew into a global brand, while Schorem itself maintains its reputation as a pioneer in professional barbershops.

Why a pig on the Reuzel packaging?

The iconic pig on the Reuzel tins is a nod to the origin of pomade. In the past, "reuzel," or pork fat, was actually used as a hair care product. Although current Reuzel products are completely animal-free, the pig remains a recognizable symbol that emphasizes the link with the classic barbershop tradition. It stands for craftsmanship, authenticity, and the brand's roots, while at the same time giving Reuzel a playful, distinctive character that makes it immediately recognizable.

What is Reuzel Pomade?

Reuzel pomades are the products that made the brand famous worldwide. The name "Reuzel" refers to lard, which was once used as a hair product. The brand has given this a modern twist: the pomades contain no animal fats and are easy to use. Reuzel pomades also have refined scents such as coconut, peppermint, and vanilla, making them not only effective but also providing a pleasant scent experience.

Tips for choosing your Reuzel product

When choosing the right Reuzel pomade, it is important to consider four factors: hold, shine, type, and hair type. Choose the hold based on how firm you want your hairstyle to be, the shine based on your desired shine, type depending on your preference for water or oil-based, and hair type depending on the thickness and texture of your hair.

Applying Reuzel

For best results, take a small amount of pomade from the tin and rub it between your palms until it softens. Then apply the pomade to your hair. For a loose, natural look, use your hands, and for a tight or specific hairstyle, you can use a comb or brush.

Shelf life and care

Reuzel products generally last 12 to 18 months after opening, provided they are stored in a cool, dry place and kept tightly sealed. The pomades and shampoos contain nourishing ingredients, but regular cleaning is important to prevent buildup.

Reuzel Shave & Beard line

In addition to hair styling products, Reuzel also offers an extensive line for shaving and beard care. This includes beard balms, beard foams, beard serums, beard shampoos, beard combs, shaving creams, shaving soaps, and aftershaves, specially developed to optimally care for beards and skin.

Order Reuzel at KAMM Barbershop

At KAMM Barbershop, you are assured of original Reuzel products of top quality. Whether you want to perfectly style your hair, care for your beard, or protect your tattoos, we supply the products that fit your care routine. Order easily online and experience for yourself why Reuzel is so popular worldwide with barbers and men who care about style, care, and quality.

Frequently asked questions

Reuzel is a classic barbershop brand from the Netherlands, primarily known for pomades, clay, and hair care products. The brand was developed within the barbershop world and is used by barbers worldwide due to its predictable results.

It depends on your hair and the look you want.

At KAMM Barbershop, we usually keep it simple:

  • Want shine and a classic slick look → choose a high shine pomade
  • Want a natural, matte look → choose clay or fiber
  • Want a lot of control and strong hold → go for blue, pink, or extreme hold
  • Want something flexible and easy to restyle → green or fiber

Your hair type also plays a role:

  • Fine hair → lighter products (fiber, clay, red)
  • Thick hair → stronger products (blue, pink, green)

Undecided? In the chair, we always choose together what works best for your hair and routine.

Want to dive deeper into this? Also read our detailed article: Reuzel Pomade Comparison: which one suits your hairstyle?

The main difference lies in how the products are made and how they perform in your hair.

Water-based Reuzel is, as the name suggests, water-based. This means the product is easier to wash out of your hair and often feels a bit lighter. It's easy to apply, distributes well through the hair, and usually gives a tighter, more modern finish. Water-based products are ideal if you style your hair every day and don't want too much hassle when washing it out.

Oil-based Reuzel is the classic variant, made from oils and waxes. These products stay in your hair longer and provide more hold and control. They are a bit heavier to use and slightly more difficult to wash out, but in return, they often hold their style longer and give a more traditional barbershop look.

Reuzel Red, Blue, and Green are three of the brand's most popular pomades, but each offers different benefits. The main differences lie in hold (strength), shine, and how flexible your hair remains.

Reuzel Red Pomade (water-based)

Reuzel Red provides a medium hold with high shine. This is a typical "neatly styled" pomade. It's ideal for classic looks that need to appear well-groomed and sleek, without feeling stiff or hard.

Reuzel Blue Pomade (water-based)

Reuzel Blue is stronger than Red, offering a firm hold with a clean shine. This is one of the most commonly used products in barbershops because it provides a lot of control without being difficult to work with.

Reuzel Green Pomade (oil-based)

Reuzel Green is the more classic variant. It provides a medium hold with a natural shine and stays in the hair longer than water-based products.

If you have fine or thin hair, it's all about one thing: volume without making your hair heavy or flat.

In the barbershop, we often see that fine hair quickly collapses if it gets products that are too heavy. That's why lighter Reuzel products usually work best.

The best choices are often:

  • Reuzel Fiber Pomade (for volume and texture)
  • Reuzel Clay Matte Pomade (for a dry, natural look)
  • Reuzel Blue (in small amounts, if you need more hold)

What's important: for fine hair, "less is more" almost always applies. Too much product quickly makes it heavy and greasy.

What we often do in the chair is blow-dry the hair well first for volume and then finish it very lightly with product. This way it stays airy, but still in style.

Thick hair usually has the opposite problem: it doesn't want to stay put.

That's why you need products with more grip and control.

These are often the best choices:

  • Reuzel Blue Pomade (strong hold, sleek and controlled)
  • Reuzel Pink Grease (extra strong hold, classic barber work)
  • Reuzel Green Grease (flexible, but firm enough for control)
  • Reuzel Extreme Hold (for truly stubborn or heavy hair)

With thick hair, you can also use a bit more product, as the hair "absorbs" it better. In practice, it's all about distribution: warming it up well in your hands and applying it evenly prevents clumping.

Using it is simple, but in the barbershop, we often see it being done incorrectly.

Here's how it works best:

  1. Start with a small amount (truly less than you think)
  2. Rub it thoroughly between your hands until it becomes pliable
  3. Distribute it first through your hands and then through your hair
  4. Work from back to front and ensure everything is lightly covered
  5. Then style with your hands or a comb

Important detail:
You can always add more, but getting too much in is difficult to correct.

What we often do in the chair is style the hair first and only then use product for the finish. That gives the most beautiful and natural result.

This mainly depends on whether you're using water-based or oil-based products.

Water-based Pomade:
You can usually wash this out with just shampoo and warm water. One good wash is often enough.

Oil-based Pomade (like Green and Pink):
These are a bit stronger and stay in your hair better. For these, you usually need a bit more:

  • first, massage in shampoo thoroughly
  • possibly wash twice
  • rinse well with warm water

In the barbershop, for oil-based products, we often use a stronger cleansing shampoo to properly remove everything.

You can buy Reuzel in many places, both online and in physical stores. However, in practice, the real difference isn't so much where you buy it, but rather whether you receive good advice on which product suits your hair and how to use it.

At KAMM Barbershop, we use Reuzel daily in the chair. We know exactly how each product behaves on different hair types, lengths, and styles. This allows us to not only provide you with the right product but also to explain precisely how to best use it at home.

You can order Reuzel online at KAMM Barbershop. This way, you get the same products we use in the barbershop, with the assurance that they have been tested and approved in practice by our barbers.